AI for Social Media Production
Master AI-powered visual design, image generation, video production, branding, and content strategy. This hands-on course helps you create professional social media content using prompt engineering, Midjourney, VEO, Flow, Runway ML, and CapCut.
Duration: 18 hours
Teaching Methodology: Hands on
Course Schedule: Schedule
Fees: $350
Course Mode: Blended – Face-to-face or online via Zoom
 |
 |
 |
 |
OVERVIEW
This course covers the full pipeline of AI-powered content creation for social media. Participants will learn professional prompt engineering, generate high-quality images and videos with leading AI tools, develop strong visual identities, build social media strategies, and edit polished videos using CapCut. The training also explores applications in architecture, design, branding, product visualization, and cinematic content creation.
LEARNING OUTCOMES
By the end of this course, participants will master professional prompt engineering, create high-quality AI-generated images, produce AI-generated videos, edit professional videos using CapCut, apply AI in architecture and design workflows, build strong brand identities, develop social media strategies, and produce industry-level AI content.
AUDIENCE
Designers, architects, interior designers, marketers, branding specialists, content creators, photographers, videographers, social media managers, and anyone who wants to produce professional AI-enhanced visual content.
PREREQUISITES
Basic computer knowledge is sufficient. Familiarity with design, content creation, or social media will be helpful but is not required.
Frequently Asked Questions
What will I learn in the AI for Social Media Production course?
You will learn prompt engineering, AI image generation, AI video creation, branding, social media strategy, mood boards, Midjourney workflows, Runway ML, Flow, VEO, and video editing using CapCut.
Who should take this course?
This course is ideal for designers, architects, marketers, social media managers, content creators, branding specialists, and anyone who wants to produce professional AI-powered visual content.
Do I need previous AI experience?
No advanced AI background is required. Basic computer skills and interest in visual content creation are enough to start.
Is the course available online?
Yes, the course can be attended face-to-face at ETC or online via Zoom in a blended format.
How long is the course?
The course duration is 18 hours of hands-on training.
Will I learn AI video production as well?
Yes. The course covers AI video generation using VEO, Flow, and Runway ML, in addition to video editing and post-production in CapCut.
Do you provide certificates?
Yes, ETC issues a certificate upon successful completion of the course. ETC is a licensed school by the ministry of education.
Can I try the first session before registering?
Yes, you can attend the first session as a free trial before officially registering.
Can I pay in installments?
Yes, installment payment options are available.
Do you offer onsite training for companies?
Yes, ETC offers onsite training at client locations upon request.
COURSE CONTENTS
Part I - Foundations of Prompt Engineering
Module 1 - The Evolution of Prompting
- Weak vs. Strong Prompts
- Understanding Prompt Maturity
- From Basic Commands to Structured Intelligence
- Professional Prompting Methodologies
Module 2 - Institutional & Legal Framework
- Intellectual Property Protection
- Copyright & AI-Generated Content
- Professional Ethics in AI Design
- Academic and Professional Compliance
Module 3 - The Science of AI Perception
- AI Vocabulary Fundamentals
- Material Recognition and Description
- Texture and Surface Language
- Visual Intelligence in AI Systems
Module 4 - The Structural Engine
- Prompt Formulas
- The 5W-1H Framework
- Structured Prompt Writing
- Professional Prompt Architecture
Part II - Technical Foundations & Tools
Module 5 - The Architect's Toolkit
- Architectural Case Studies
- Professional Workflow Examples
- Concept Development Methods
- Design Exploration Strategies
Module 6 - Technical Backend Controls
- Resolution Settings
- Temperature Controls
- Rendering Quality
- Performance Optimization
Module 7 - The Designer's Applications
- Interior Design Applications
- Product Design Visualization
- Menu and Branding Design
- Professional Use Cases
Module 8 - Character & Identity Creation
- Avatar Design
- Identity Preservation
- Facial Structure Control
- Stylized Character Creation
Part III - Digital Strategy & Industrial Applications
Module 9 - Digital Strategy
- Social Media Marketing
- Automation Workflows
- Content Optimization
- Platform Strategy
Module 10 - Industrial Design Applications
- Object Concept Rendering
- Product Visualization
- Industrial Prototyping
- Design Iterations
Part IV - Social Media & Visual Style Mastery
Module 11 - Social Media Style Taxonomy
- Visual Style Classification
- Professional Style Categories
- Brand Identity Through Style
Module 12 - Prompt Samples by Aesthetic
- Minimalist Style
- Luxury Style
- Editorial Style
- Cinematic Style
- Tech Style
Module 13 - Style Reference Systems
- Visual Reference Sheets
- Style Consistency
- Brand Identity Guidelines
Part V - Professional Product Visualization
Module 14 - Product Photography Case Studies
- Footwear Photography
- Watch Photography
- Studio Lighting Techniques
- Commercial Rendering
Module 15 - Strategic Content Planning
- Storyboarding
- Campaign Planning
- Content Scheduling
Module 16 - Industry-Specific Mood Boards
- Architecture
- Real Estate
- Technology
- Luxury Brands
Part VI - Creative & Cinematic Design
Module 17 - Creative Stylization Techniques
- Comic Style
- Sketch Style
- Manga Style
- Artistic Transformations
Module 18 - Cinematic & Special Effects
- Movie Poster Design
- Cinematic Lighting
- Visual Effects
- Color Grading
Module 19 - Professional Post-Processing
- Background Removal
- Edge Refinement
- Studio Finishing Techniques
Part VII - Midjourney Professional Workflow
Module 20 - The Midjourney Engine
- Versions & Model Selection
- Quality Settings
- Rendering Optimization
Module 21 - Hyper-Realistic Architecture
- Villa Case Studies
- Interior Case Studies
- Realistic Rendering Techniques
Module 22 - Fashion & Cinematic Lighting
- Studio Lighting
- Editorial Photography
- Fashion Rendering
Module 23 - Automotive Design
- Car Rendering
- Automotive Advertising
- Product Visualization
Part VIII - Advanced Midjourney Controls
Module 24 - Command Parameters
- Aspect Ratio (--ar)
- Version Control (--v)
- Quality Settings (--q)
Module 25 - Stylization & Chaos Controls
- Stylization (--stylize)
- Chaos (--chaos)
- Creative Exploration
Module 26 - Reverse Prompt Engineering
- Describe Feature
- Prompt Reconstruction
- Learning from References
Part IX - AI Video Creation & Motion Design
Module 27 - VEO - AI Video Generation
- Introduction to VEO AI Video Generation
- Video Prompt Fundamentals
- The Director's Blueprint Formula
- Camera Shots & Framing
- Camera Movement in AI Video
- Lighting & Mood Creation
- Visual Styles in VEO
- Bringing Photos to Life (Image to Video)
- Audio Direction in VEO
- Character & Product Consistency
- Creating Video Transitions
- Extending Videos Beyond 8 Seconds
- Storyboard Creation with AI
Module 28 - Video Creation using Flow
- Introduction to Flow AI Video Generation
- Image-to-Video Workflow
- Prompting for Motion Design
- Camera Movement & Animation Prompts
- Scene Continuity and Visual Storytelling
Module 29 - Video Creation using Runway ML
- Introduction to Runway ML
- Text-to-Video Generation
- Image-to-Video Animation
- Motion Control Techniques
- Style Consistency Across Video Scenes
Part X - Video Editing & Post Production
Module 30 - Video Editing using CapCut
- Introduction to CapCut Workflow
- Cutting and Sequencing Clips
- Adding Transitions and Effects
- Text Animation and Titles
- Audio Editing and Voiceover